The correlation between customer service and brand loyalty is a direct one, and the bulk of your customers are spending a lot of time on social media. So why not meet them there, taking steps to create a responsive customer service portal that will earn new customers and pay close attention to those you already have?
In this Tip Sheet: 5 Tips For Using Social Media As A Customer Service Portal, you’ll find pointers on how to engage public comments and concerns with speed and clarity while staying on-brand and letting customers know how much you care.
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